The website koneviesti.fi continues where the printed magazine leaves off. The site attracts approximately 25,000 professionals in the machine industry every week. Together with the printed magazine, the site offers a cost-effective and diverse range of marketing tools to the target audience.
The koneviesti.fi website complements the printed magazine exceptionally well, offering the latest product and news content as well as the industry’s most extensive archive. The archive contains numerous interesting articles from past years. With the addition of a convenient machine comparison section, koneviesti.fi provides its visitors with an unparalleled heavy-duty website. To reach this audience, advertisers can take advantage of a diverse and effective digital product range at an affordable cost.
The website attracts approximately 25,000 professionals in the machine industry every week (source: GA 2022).
All prices are subject to value-added tax (VAT).
980 x 552 px / 980 x 400 px
Mobiili 300 x 431 px / 300 x 300 px
Also video format
CPM Max Parade 39 € / Parade 36 €
980 x 120 px
Mobile 300 x 150 px
CPM 24 €
468 x 400 px
Mobile 300 x 300 px
Also video format
CPM 18 €
160 x 600 px
Mobile 300 x 300 px
CPM 24 €
620 x 891 px
Responsive – the same material scales to tablets and mobile devices.
CPM 32 €
300 x 600 px
Mobile 300 x 600 px
CPM 24 €
A RON (Run-Of-Network) campaign runs on your desired ad space across the entire Viestimedia advertising network.
Parade CPM 27 €
Giant rectangle CPM 13,50 €
Wide Skyscraper CPM 18 €
Responsive full-page CPM 24 €
Panorama CPM 18 €
Skyscraper CPM 18 €
Outstream, or article videos, are displayed regardless of the device alongside article content, separated by ad text. The video automatically starts on the consumer’s screen without sound and pauses if the user continues scrolling past the video ad. After the ad finishes, the video pauses in a ‘Watch Again’ state, allowing the user to restart it
CPM 32 €
Preroll video before editorial content significantly boosts your video views. Video advertising is an extremely effective marketing tool, and visual content is increasingly consumed more. The strength of video advertising lies in its ability to tell stories, which has been proven to leave a lasting impression on consumers.Week Domination includes all editorial videos published on MT.FI and koneviesti.fi during the week (approximately 10 videos per week).
The total price is 650 € per week.
CPM 46 €
* Only visible in the desktop view of koneviesti.fi.
CPM 43 €
CPM 35 €
Your content alongside interesting news and editorial content – effective and efficient! Native ad is placed on the front page among editorial content and is visible on mobile and tablet as well. The content is distinguished from other editorial content with an AD label. Ad blockers do not prevent the ad from appearing.
Total price for the package is 590 € per week. Minimum duration is 2 weeks.
Introduce your company’s product or service through an interactive quiz! You can direct traffic to your own site with links, gather leads, and increase visibility if readers challenge their friends to participate in the quiz. The ad is located on the front page among editorial content. The content is distinguished with an AD label. The package includes a ready-made text for the Online Quiz and highlights on the Koneviesti.fi front page.
The total price for the package is 2 500 € per 2 weeks. The customer is responsible for any potential prize and lottery tax.
Striking ad spaces provide an excellent opportunity to enhance brand awareness and engage with your target audience. Digital channels complement other forms of advertising. Our specialized online implementations offer effective solutions for content marketing, sponsorship, and consumer activation.
The Koneviesti.fi newsletter is released on the same day as the printed magazine. It reaches a total of 8,800 individual subscribers.
Ad size: 600 x 160 px or 300 x 300 px
The total cost for the package is 900 € per deployment.
Web materials should be delivered in image or HTML5 format. Accepted image formats include jpg, png, and gif. Images should use RGB colors. Materials can also be animated, and they may include sound effects, provided they activate only when the user clicks on the ad. We recommend creating animated or interactive materials in HTML5 format (see HTML5 material guidelines for instructions).
Special solutions need to be agreed upon separately.
| Requirements for display ad materials sizes | |
|---|---|
| Max Parade 980 x 552 px, 300 x 431 px | Maximum file size for images: 100 KB / HTML5: 200 KB |
| Giant Panorama 980 x 400 px | Maximum file size for images: 100 KB, HTML5: 200 KB |
| Maximum video file size: 30 MB, file formats accepted: MPEG4 / MOV / AVI / WMW / 3GPP / MPEGPS / HLS / WebM | |
| Panorama 980 x 120 px | Maximum file size for images: 60 KB, HTML5: 120 KB |
| Giant rectangle 468 x 400 px | Maximum file size for images: 60 KB, HTML5: 120 KB |
| Maximum video file size: 30 MB, file formats accepted: MPEG4 / MOV / AVI / WMW / 3GPP / MPEGPS / HLS / WebM | |
| Skyscraper (Sticky) 160 x 600 px | Maximum file size for images: 60 KB, HTML5: 120 KB |
| Full-page 620 x 891 px | Maximum file size for images: 150 KB |
| Wide Skyscraper 300 x 600 px | Maximum file size for images: 60 KB, HTML5: 120 KB |
| Mobile 300 x 300 px | Maximum file size for images: 40 KB, HTML5: 80 KB |
Rich Media Advertising (Interactive Banner Advertising)
Native Advertising
Web Quiz
Video requirements:
Material Submission
Submit materials under 10 MB at the latest three days before the campaign starts to the address verkkoaineistot@viestimedia.fi. For materials larger than 10 MB, use the Owncloud material service for file transfer. To obtain the link for material transfer, please request it via email at verkkoaineistot@viestimedia.fi or by phone at +358 20 413 2471.
All materials, including any tracking pixels, must be compatible with HTTPS. Remember to provide the URL to which the ad will be linked with the material. Avoid using special characters and umlauts in the link address, as encoding may not work correctly when the material passes through multiple systems. To ensure data collection on clicks during the campaign, ensure that the clickTAG is implemented correctly. We recommend testing material functionality in advance on common browsers.
Include the advertiser’s name and contact information, campaign duration, and ad format in your message.