MT Metsä and Aarre cover forest-related topics from both commercial and natural perspectives, taking into account the diversity of the target audience.
The printed MT Metsäis published ten times a year. The magazine provides the most knowledgeable and comprehensive coverage of daily news, current issues, and phenomena related to forests.
Aarre is an informative and lifestyle magazine for those interested in forests, forestry, and nature. The magazine covers topics related to forests and nature, as well as well-being, roots, food, and home. Aarre’s readers appreciate the magazine’s versatility.
MT Metsä’s online platform covers the forestry content of Maaseudun Tulevaisuus and Aarre magazine’s online content. Additionally, Koneviesti.fi complements the content of MT Metsä. The comprehensive news coverage includes insights into the industry, timber trade, forest management, and forestry-related environmental issues.
Hunting, hobbies, and the preservation of forest values are reflected in the editorial content.