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FOR ADVERTISER / MEDIA INFORMATION AND PRICES / tRAKTORPOOL

Traktorpool

Traktorpool.fi is a website for pre-owned machinery, that serves both individuals and professionals in the sale of pre-owned equipment. This international site operates in over 25 different countries and features over 230,000 pre-owned machines.

With the Traktorpool pre-owned machinery service, you can reach both Finnish and European buyers of pre-owned equipment in one go. This popular website operates in over 25 different countries. Viestimedia manages the sales, marketing and customer service for the site in Finland.

Traktorpool is a clear and user-friendly platform for pre-owned machinery, offering a diverse range of options. The site is Finnish but at the same time international – providing access to a larger market and broader visibility abroad. Advertisers on the site include both private individuals and companies, increasing the variety of offerings and interest.

The site receives over 5 million visits per month and has over 40 million page views per month globally.

In Traktorpool, you can advertise pre-owned machines at affordable monthly prices either under your company’s name or as an individual.

The monthly fee for one machine is 9,90 € (including VAT 24%), and for larger quantities of machines, we follow the pricing list below. Prices are subject to value-added tax (VAT).

The number of simultaneous pre-owned machine advertisementsPrice / 3 months
532 €
1053 €
2085 €
30109 €
35117 €
40129 €
50159 €
75199 €
100249 €
150269 €
200289 €
250319 €
300345 €
400379 €
500429 €
600489 €
700539 €
750559 €
800599 €
850619 €
900649 €
1 000709 €
1 100759 €
1 200819 €
1 300879 €
1 400935 €
1 500989 €
2 0001249 €

Display ad prices

Ad formSize (px)DeviceCPM price €
Billboard970 x 250Desktop24
Skyscraper / Halfpage Ad160 x 600, 300 x 600Tablet, desktop15
Medium Rectangle300 x 250Desktop, mobile9
Floor Ad (sticky)728 x 90Desktop, tablet17
Wallpaper XXL (Billboard + Halfpage Ad)1000 x 250 + 300 x 600Desktop30

In a package with over 35 exchange machines, it is possible to perform data transfer from the dealer’s own website or other exchange machine websites. In this case, changes to the exchange machines will be updated automatically in Traktorpool from another exchange machine website.

For more detailed information, you can contact Traktorpool sales representatives:

Elias Kaase
+358 50 310 3968
elias.kaase@viestimedia.fi

Juho-Mikko Syväniemi
+358 45 155 9070
juho-mikko.syvaniemi@viestimedia.fi

Janne Vierimaa
+358 44 970 4578
janne.vierimaa@viestimedia.fi

Special solutions must be agreed upon separately.