In Finland, there are over 1.45 million detached houses, where well over half of the Finnish population resides. This large and economically powerful group is a crucial target audience for many businesses. Comprehensive outreach to this audience requires utilizing multiple media channels. We provide them all – under one roof.
Suomela.fi is the largest website in Finland specializing in detached house living, offering diverse content on yards, gardens, construction, and renovation. Visitors to the site tend to stay for extended periods.
All prices are subject to value-added tax (VAT).
980 x 552 px / 980 x 400 px
Mobile 300 x 431 px / 300 x 300 px
Also video format
CPM Max Parade 38 € / Giant Panorama 35 €
980 x 120 px
Mobile 300 x 150 px
CPM 25 €
468 x 400 px
Mobile 300 x 300 px
Also video format
CPM 15 €
160 x 600 px
Mobile 300 x 300 px
CPM 20 €
620 x 891 px
Responsive – the same material scales to tablets and mobile devices.
CPM 30 €
300 x 600 px
Mobile 300 x 600 px
CPM 20 €
RON (Run-Of-Network) campaign runs on your desired ad space across the entire Viestimedia advertising network.
RON prices
Giant Panorama CPM 27 €
Giant rectangle CPM 13,50 €
Wide Skyscraper CPM 18 €
Responsive full-page CPM 24 €
Panorama CPM 18 €
Skyscraper (sticky) CPM 18 €
Outstream, also known as article videos, is displayed regardless of the device, integrated within the article content with separated ad text. The video starts automatically on the consumer’s screen without sound and pauses if the user continues scrolling past the video ad. After the ad ends, the video stops in a “Watch Again” state, allowing users to restart it if desired.
CPM 25 €
A comprehensive content package at a reasonable price!
The Suomela.fi native article – Content Marketing Package provides a diverse and informative advertising package focused on content for the entire year.
The package includes:
The total price for the package is 1 500 € / 12 months.
Email direct marketing to the entire exclusive registry. A registry of 50,000 email addresses. The entire content of the letter is the company’s own content.
2 990 €
Email direct marketing to the entire registry as part of the weekly Suomela.fi newsletter.
1 000 €
| Newsletter banners | Size | Price |
|---|---|---|
| Giant Panorama | 600 x 245 px | 2500 € / send out |
| Panorama | 600 x 150 px | 1550 € / send out |
| Giant rectangle | 468 x 400 px | 1550 € / send out |
| Rectangle | 300 x 300 / 300 x 250 px | 1350 € / send out |
Digital materials should be delivered in image or HTML5 format. Accepted image formats include jpg, png, and gif. Images should use RGB colors. Materials can also be animated, and they may include sound effects, provided they are activated only when the user clicks on the ad. We recommend creating animated or interactive materials in HTML5 format (HTML5 material creation guidelines).
Please submit digital materials to the address verkkoaineistot@viestimedia.fi.
Special solutions need to be agreed upon separately.
| Size requirements for display ad materials. | |
|---|---|
| Max parade 980 x 552 px, 300 x 431 px | Maximum file size for images: 100 KB / HTML5: 200 KB, mobile: 40 KB |
| Giant Panorama 980 x 400 px | Maximum file size for images: 100 KB, HTML5: 200 KB |
| Maximum video file size: 30 MB, file formats accepted: MPEG4 / MOV / AVI / WMW / 3GPP / MPEGPS / HLS / WebM | |
| Panorama 980 x 120 px | Maximum file size for images: 60 KB, HTML5: 120 KB |
| Giant rectangle 468 x 400 px | Maximum file size for images: 60 KB, HTML5: 120 KB |
| Maximum video file size: 30 MB, file formats accepted: MPEG4 / MOV / AVI / WMW / 3GPP / MPEGPS / HLS / WebM | |
| Skyscraper (Sticky) 160 x 600 px | Maximum file size for images: 60 KB, HTML5: 120 KB |
| Full-page 620 x 891 px | Maximum file size for images: 150 KB |
| Wide Skyscraper 300 x 600 px | Maximum file size for images: 60 KB, HTML5: 120 KB |
| Mobile 300 x 300 px | Maximum file size for images: 40 KB, HTML5: 80 KB |
Native advertising
Video requirements
Submission of materials
Send materials under 10 MB at least three days before the campaign starts to the address verkkoaineistot@viestimedia.fi. Materials larger than 10 MB should be delivered via the Owncloud material service. For the transfer of ad materials, you will need a link, which you can request via email at verkkoaineistot@viestimedia.fi or by phone at 020 413 2471.
All materials and possible tracking pixels must be compatible with HTTPS. Remember to include the URL where the ad will be linked with the material. Avoid using special characters and umlauts in the link’s address. Encoding may not work correctly when the material passes through multiple systems. To collect data on clicks made during the campaign, ensure that the clickTAG is implemented correctly. We recommend testing the functionality of the material in advance on common browsers.
Include the advertiser’s name, contact information, campaign period, and ad format in your message.